Opening of an Hour Passion boutique at Dong Busan, South Korea

  • Oct, 3 2022
  • News
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On Thursday 22/09, the Swatch Group (Korea) LTD with Hour Passion opened a new boutique in Lotte Premium Outlet Dong Busan in South Korea.

The boutique features Swatch Group brands including Longines, Rado, Tissot, Balmain, Mido, Hamilton, Swatch and Flik Flak.

The Hour Passion boutique is located on the first floor within international luxury brands at Lotte Premium Outlet Dong Busan. Located on the fountain square, the store offers a good visibility of its multibrand portfolio.  The shop is 102 sq. m. wide and characterized with large windows that allows light to pass through. An exclusive area dedicated to the brand Swatch in order to let it express its own retail universe. The boutique is displaying the key elements of Hour Passion: ceiling mirrors, towers windows, wooden floor and branded backwalls.

Second outlet mall in South Korea with over 500 domestic and international brands, this large shopping mall welcome more than 2.6 million visitors every year. Unique design inspired from Santorini, Greece, the commercial center provides the greatest shopping experience to the guests. Easy access and well located, 45 minutes from Busan’s city, Dong Busan outlet is a top destination that embraces attractions to match the taste of both children and adults. Indeed, this place offers many options such as restaurants, cinema, theme park, museum and so on.

Dong Busan Hour Passion boutique is the fourth point of sale in South Korea.