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News_Senator_Glashutte Original

Glashütte Original: Senator Excellence Perpetual Calendar and Panorama Date Moon Phase

Senator Excellence watches represent a new generation of timeless classics, combining traditional elements of style with contemporary design. These...

Prix d'une montre

What determines the price of a watch?

For a timepiece, just like any other collectible item, a general principle prevails: what is rare is expensive! The value of a watch can be explained...

Bloom In Time

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Longines XL Promo

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Séries limitées Montres blog

Why are limited edition watches on the increase?

In recent years, we have all seen a significant increase in the number of limited or numbered series and special editions available only in specific...

FIFTY FATHOMS Blog

BIOCERAMIC SCUBA FIFTY FATHOMS DISCOVERS A SIXTH OCEAN, OCEAN OF STORMS

A new ocean is joining the five watches and five oceans in the Blancpain X Swatch collaboration. Even though planet Earth only has five, Swatch is...

Dreamin' Time

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Néon aiguilles article

The Magic of Hands

Watchmakers are like magicians: they give life to an inanimate mechanical object which, when reassembled, almost miraculously is able to move hands...

Tissot XL Promo

Read more about Tissot XL Promo

Simpson_Swatch

GRAB IT WHILE IT’S HOT! SWATCH PRESENTS THE PERFECT DONUT-INSPIRED WATCH CELEBRATING THE SIMPSONS

When you’re looking for a tasty treat, sometimes only a donut will do. That’s why Swatch is celebrating The Simpsons with a special watch that is sure...

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